The stylist
What the in-store AI stylist knows, the tools it can use on the screen, and the rules it always follows.
The stylist is the face of Ateliq in your store. It carries the name you choose, speaks in the tone you set (warm, expert, playful or understated) and follows your rules on returns, offers and what it may never say. Shoppers talk to it out loud or by tapping, and it answers in a few sentences.
What it knows
- Every piece in this store: sizes, stock, prices and offers today, from the retail feed.
- This week's approved trend board and any live initiative brief.
- For a shopper who chose to be remembered: their sizes, occasions and what they loved, so the next visit picks up where they left off.
- What the shopper tells it in this visit, such as the occasion or how they like things to fit.
- Optionally, face shape and skin undertone from the style scan, read on the screen to suggest metals, earrings and necklines. The scan takes no photo.
What it can do on the screen
The stylist works through a fixed set of tools. It cannot do anything outside them.
| Tool, in plain words | What it does | Rules it keeps |
|---|---|---|
| Search the catalogue | Finds pieces in this store with live stock, up to eight at a time. | Only this store's pieces, and only in the section the shopper chose. A search with no result is logged as "asked for, not found". |
| Show pieces | Puts product cards on the screen. | Never a piece this store doesn't carry. At most two add-ons and one pricier alternative at a time, and always a "just this" way out. |
| Find a size | Works out the shopper's size in one piece from the sizes they gave, the piece's size chart and how that piece has fitted others. | It must use this before naming a size. It never guesses a size from appearance. |
| Try on | Puts one piece on the shopper. | Not cloth, and not pieces from another section. |
| Try a set | Puts on every piece of a set head office made. | Every piece must be live in this store. |
| Try a stack | Builds a hand stack of 2 to 10 pieces. | At most four rings and six wrist pieces. |
| Take off | Removes pieces from the try-on view. | The look itself is kept. |
| Add to or remove from the look | Edits the look the shopper will take away. | |
| Price the look | Gives line prices, offers and a total. | Only active offers and current prices. No total if any piece is "Price at the counter". |
| Explain a price | Breaks a jewellery price into metal, making, stones, other charges, tax and offer. | The same figures shown on screen. |
| Compare | Puts exactly two pieces side by side, with one pick and one reason. | |
| Face advice | Suggests metals, earrings and necklines from the style scan. | Never names skin-tone categories. |
| Note mood or occasion | Records the mood or occasion the shopper states. | Only when the shopper says it. Never inferred, never saved. |
| Set who it's for | Sets women, men or kids from the shopper's answer. | Cannot override a choice made on screen. |
| Remember | Saves a preference to a remembered shopper's profile. | Refuses mood, age, body, weight, race, ethnicity and religion. |
| Call a stylist | Calls a member of your floor team, who receives the look. | |
| Back in my size | Asks to tell the shopper when a piece is back in their size. | Only for shoppers with a confirmed follow-up channel. |
| Hand off | Creates a hold, pay link, online cart or counter hand-off. | The screen never takes payment. See Hand-off. |
| Suggest an appointment | Offers a bridal or high-jewellery appointment, booked on the phone. | See Appointments. |
| Design from cloth | Makes three designs from a cloth the shopper chose. | Two rounds a visit. Never promises stock or a fixed price. |
| Make it | Says what a design takes and sends it to the store's tailor. | Places no order and takes no payment. |
Back in my size, hand off and appointments appear only when head office has switched them on for the store.
Rules it always follows
- It recommends only what is in stock in this store.
- It applies only active offers and current prices, and never invents a discount.
- It never comments on body, weight, age or attractiveness.
- It never asks about or guesses race, religion, caste, nationality, weight or health.
- It never guesses a size from appearance. Sizes come from the shopper or from the store's sizers.
- It never claims a GI tag or the Handloom Mark unless the product's attributes carry it.
- It won't quote, total or sell a piece whose price must be confirmed at the counter.
- It never sends a shopper's name or phone number to another agent, and buying always needs a clear yes from the shopper.
Asking about a look
When a shopper asks the stylist about the look they are wearing ("does this work?"), the screen sends one still of the screen, the camera view with the pieces drawn on it, so the stylist can see what the shopper sees. This happens only when the shopper asks, and never in the kids section. The line on the glass says so: "Tracking runs on this screen and nothing is recorded. A frame is sent only when you ask the stylist about a look."
Something missing or unclear? Write to pb@ateliq.co and we will answer and fix this page. Last reviewed 12 November 2026.