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Getting started // 01

Pilot checklist

How an Ateliq pilot runs, week by week, what we need from you, and what we measure against a control store.

Design partners start with a pilot in one to three stores. We agree the measures and a control store with you before anything is installed, so the result is yours to judge. Ateliq arrives as one system: the screens, the software, your catalogue and support come from one partner.

The pilot, week by week

WhenWhat happensWho does it
Weeks 1 to 2Your catalogue goes live on a working kiosk. We cut your products out of your own product photos, set your stylist's name, voice and rules, and send you a link to try it before anything is installed.Ateliq, with your catalogue owner
Week 3Screens in store. We install the mirror, the counter or both, train your team and stay on call.Ateliq, with your store manager
Weeks 4 to 12Run and measure. Regular reports show what shoppers tried, asked for and bought, against a matched control store.Ateliq and your head office
Week 12Decide together: keep it, change it or stop. If it earns its place, we plan the next stores with you.You

What we need from you

Before week 1:

  • A catalogue source. A Shopify or other connected store, or a product sheet. See Catalogue import and Catalogue sources.
  • Product photos for every piece you want on the screens. The cut-outs, the try-on and every "See it for real" photo are made from them, so the pieces shown are yours.
  • Size charts for your garments, and the ring and bangle sizes you sell. See Size charts.
  • Your stylist. A name, a tone (warm, expert, playful or understated), the rules it must follow on returns and offers, and anything it may never say.
  • Your stores. For each pilot store: city, currency, languages, time zone, opening hours and which screens it gets. See Store setup.
  • People. Who in head office signs in, who manages each store, and the floor staff who will be credited for hand-offs. See Stores, staff and roles.
  • For jewellery, the metal rate you sell at for each market, and each piece's metal, purity, net weight and making charges. See Metal rates.

Optional, and all switched off until you turn them on: a payment provider for pay links, email and WhatsApp for follow-ups, a CRM, your door counts and your social accounts. See Integrations.

What we measure

  • Shoppers who use the screens
  • Try-ons and photos per day
  • Conversion and basket size against the control store
  • Units per transaction
  • Looks sent to phones, and opt-ins
  • What shoppers asked for that you don't stock
  • Staff calls from the screen
  • Return visits and follow-up sales

Most of these come straight from the store view and the weekly store reports. Conversion needs your door counts or your sales data; Ateliq does not count people.

Before you sign off the pilot

  • Every pilot store shows the right range, prices and stock on both screens.
  • The consent screen shows your consent text and says plainly that the stylist is an AI.
  • Floor staff know how to answer "Call a stylist" and how to mark a hand-off paid at the counter.
  • Head office has approved this week's trend board, so the stylist and the mirror can use it.
  • For jewellery, today's metal rate is confirmed for each market.
  • Each screen shows as online in Devices.

When the list is done, go to Going live.

Something missing or unclear? Write to pb@ateliq.co and we will answer and fix this page. Last reviewed 12 November 2026.