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Offers and initiatives

The kinds of offer Ateliq supports, how they are scoped to stores and dates, how prices are worked out, and initiatives that bring a banner and a stylist brief.

Offers and initiatives are drafted in head office and go live on the screens only once a person with the publish right approves them.

Offer kinds

KindHow it works
Percent off1% to 90% off.
Flat amount offA fixed amount off, in a currency.
Buy X get YBuy 1 to 20, get 1 to 20 free or at a percentage off. Applies at the look total.
Bundle priceA price for a bundle of 2 to 20 different products. Applies at the look total.

Who and when

  • Stores: every store, a region, or chosen stores.
  • Products: optionally narrowed by category, type, audience, products or tags.
  • Dates: a start and an end, in each store's local time. An end with no time runs to the end of that day.
  • Stacking: "Exclusive (best one wins)" or "Stackable", with a priority from −100 to 100.
  • Codes: optional, 3 to 24 characters. An offer that needs a code is never shown on the screens, and codes are never sent to them.

How the price is worked out. The best exclusive offer applies, unless a stackable offer has a higher priority. Percentages apply before flat amounts, and a price never goes below zero. The stylist applies only active offers and never invents a discount.

Initiatives

An initiative groups a campaign in your stores: a sale, launch, trunk show, season or event. It has:

  • the same store scope and dates as an offer;
  • up to 60 featured products;
  • the offers that run with it;
  • a stylist brief of up to 1,200 characters, which the stylist follows while the initiative is live;
  • a banner for the screens: a title of up to 60 characters, text of up to 140, and an optional image.

A month view shows what runs when.

From draft to live

  1. Save draft.
  2. Send for approval. The request goes to the Approvals inbox.
  3. A person with the publish right approves it. It is then live on the screens of its stores between its dates.

Editing an approved offer or initiative takes it off the screens until it is approved again. Archive is final: it comes off the screens and can't be edited again. See Approvals.

Something missing or unclear? Write to pb@ateliq.co and we will answer and fix this page. Last reviewed 12 November 2026.