Built on Nagent.
Ateliq is Nagent's industry solution for fashion and jewellery retail. The stylist, the agents and head office all run on Nagent's agent platform.
Product screen, illustrative data.
Every agent works at a level you can see.
Nagent places each agent on one of five levels, from Observe to Lead. Ateliq's agents work at Assist: they read, draft and suggest, and a person decides.
- L1Observe
- L2AssistAteliq's agents
- L3Operate
- L4Represent
- L5Lead
Nothing goes out unapproved.
Offers, trend boards, design concepts, campaigns, product shoots and message templates each wait for a person with the right to publish.
Approving a social post does not post it. Follow-up programmes start switched off.
Waiting for you 4
- Trend boardNew York · this weekDrafted by the Trend Scout · Waiting for approval
- Design conceptIkat smocked midi, in four viewsDrafted by the Designer · Waiting for approval
- Message templateBack in your size · WhatsAppDrafted by the Clienteling · Waiting for approval
- Social postFestive edit · carousel of six slidesDrafted by the Marketer · Waiting for approval
Illustration of the approvals inbox. The buttons change this page only.
Make it yours: just ask Orvane.
Orvane is Ateliq's operator. Tell it, or one of its builders, what you need in plain words. It drafts the agent, team, skill or connector, and your team approves it.
Agent builder
A new agent, from one sentence.
Describe the job. The agent builder drafts its role, instructions, tools, skills, schedule and level, and nothing exists until a person approves it.
- Head office
Add a buyer's assistant for our Kolkata stores. Every Monday it should read last week's best sellers and what shoppers asked for that we don't carry.
- Agent builder
Here is a draft. It only reads, so it starts at Assist: it writes a note for your buyers and changes nothing.
- Agent builder · a draft for approvalBuyer's assistant · KolkataWaiting for approval
- Role
- Reads sales and demand for the three Kolkata stores and drafts a buying note
- Tools
- Best sellers, sales, asked for but not carried, store reports. All read only
- Runs
- Mondays at 9:00, Kolkata time
- Level
- L2 · Assist: drafts, a person decides
- Budget
- Daily and monthly caps, in credits
- Head office
Approve.
- Agent builder
Done. Its first note arrives next Monday, in the head-office inbox.
Illustrative conversation. The brand and stores are fictional; it does not call a live AI.
Team builder
A team, a lead and a room.
Ask for a team in plain words and approve it once. The builder creates the team lead, the members and the room they share, and the lead hands work between them.
- Head office
Set up a bridal team: a designer, a marketer and clienteling, with a team lead.
- Agent builder
Here is the team. The lead takes requests from head office and passes work along: concepts to the marketer, approved looks to clienteling.
- Agent builder · a draft for approvalBridal teamWaiting for approval
- Team lead
- Bridal lead: takes requests, assigns work, checks drafts
- Members
- Bridal designer, bridal marketer, bridal clienteling
- Room
- Bridal: one shared room for the team and your staff
- Level
- L2 · Assist for every member
- Head office
Approve.
- Agent builder
The bridal room is open. Ask the lead for anything bridal and it routes the work.
Illustrative conversation. The brand and stores are fictional; it does not call a live AI.
Skill builder
Teach it your house codes.
A skill is a written method any agent can use. Describe your rules, or upload your guidelines as a PDF or text file, and a draft skill comes back for a person to review.
- Head office
Teach the designer our house codes for Banarasi borders. Borders sit at the hem and cuffs, never the neckline. Zari only in gold or antique silver. No paisley on bridal pieces.
- Skill builder
Here is a draft skill. I've written each rule as a check the designer runs before it saves a concept.
- Skill builder · a draft for approvalHouse codes · Banarasi bordersWaiting for approval
- Rules
- Border placement, zari colours, motifs we never use on bridal
- Used by
- The designer, and any agent you add it to
- Checks
- Each concept says which rules it followed
- Head office
Approve, and add it to the bridal designer too.
- Skill builder
Done. Both designers now use it on every concept.
Illustrative conversation. The brand and stores are fictional; it does not call a live AI.
Integrations
Connect a system nobody has connected before.
Orvane tells you what is connected. For a system with an API, it drafts a connector from the spec. An admin confirms each action and adds the key, and Orvane never sees it.
- Head office
Can the Retail Analyst read yesterday's sales from our POS? It has a REST API.
- Orvane
Shopify and Razorpay are already connected, and your stock file comes in over SFTP. For the POS, send me its API spec and I'll draft a connector.
- Orvane · a draft for approvalConnector · Store POSWaiting for approval
- Actions
- Daily sales by store, list of stores. Both read only
- Writes
- None. Any write would stay locked until an admin confirms it
- Key
- An admin adds it on the review screen. Agents never see it
- Then
- One test read, once an admin confirms each action
- Head office
Approve.
- Orvane
Sent for review. When an admin confirms the actions and adds the key, I'll run one test read and show you the result.
Illustrative conversation. The brand and stores are fictional; it does not call a live AI.
Skills, in two layers
A library to start, your codes on top.
Every brand starts with a library of fashion and jewellery skills that we research and write once, for every Ateliq brand: handloom weaves of India, occasion dressing, attribute tagging, size-chart reading, product shoot direction, and reading competitors' listings on Myntra, AJIO, Flipkart, Amazon.in and Meesho.
Your own skills sit on top: your house codes, your voice, your rules. You add them by asking the skill builder.
See it with a brand: OutzidrWhat stays true.
- Creating an agent, a team, a skill or a connector always waits for a person's approval, whatever the level.
- A person approves anything shoppers or the public will see: trend boards, concepts, campaigns and message templates.
- Nothing is written to your POS or ERP without approval. Product and stock feeds only read, and any write through a connector waits for a person's tap.
- Each agent has a daily and a monthly budget in credits, checked before any paid call.
- Change it later: ask Orvane to update a workflow, or open an agent's workbench, where AI suggests each field.
- Workflows keep a version history you can restore, and an agent's instructions keep a record of every revision.
Connects to what you run.
Ateliq reads from your systems and does not write back to your POS or ERP. Every connection starts off until you turn it on.
Catalogue and stock
Shopify, WooCommerce, Adobe Commerce, SAP S/4HANA, Unicommerce, a REST API with field mapping, CSV or SFTP; or your ERP pushes records to a signed endpoint
Payments
Razorpay and Stripe pay links on the shopper's phone
Messages
Email from your own sender, and WhatsApp Business
Customers
Klaviyo, or any CRM through a signed webhook
Calendar
A private link for Google Calendar and Outlook
Social
Instagram, YouTube, X and TikTok, read for the Trend Scout once you connect them
Certified where it counts.
Nagent is ISO/IEC 27001:2022 certified and has a SOC 2 Type II report, shared under NDA. GDPR, CCPA and DPDP Act aligned.
Private by design.
- A start screen asks for camera consent and says plainly that the stylist is an AI.
- Camera frames, face and hand tracking and ring-size readings never leave the screen.
- Ateliq never infers body build or shape, race, ethnicity or weight.
- Store events are kept 400 days, opted-in profiles 365 days, consent records three years and appointments 90 days after the slot.
- Head office signs in with Google or Microsoft on your verified domain.
From the box to the first sale.
You don't buy screens from one company, software from another and photography from a third. Ateliq arrives as one system and we run it with you.
The screens
A full-length floor mirror and a counter screen, each with a camera, delivered ready to plug in.
Your catalogue
We connect your Shopify store or your product sheet and cut every piece out of your own product photos.
Your stylist
Named by you, it learns your stock, prices, offers and brand voice.
Your store
We set the screens up on the floor, show your team how to use them and put your name on the glass.
Every week after
New stock appears on its own, sold-out pieces drop off, and we keep improving Ateliq with you.
What it doesn't do.
- The screens never take payment.
- It doesn't write back to your POS or ERP.
- It doesn't post to social media on its own.
- It takes no photos of children.
- Footfall comes from your own door counts. Ateliq doesn't count people.
- There is no SAML or SCIM sign-in yet.
Supported by.
NVIDIA Inception
AWS Activate
Anthropic partner
Ateliq runs today in India and the United States.
See it on your own catalogue.
Try our demo store today, then reserve your first install. Design partners get the first screens and shape what Ateliq does next.
No payment on the form. We reply within two working days. Or write to pb@ateliq.co.