Launch videos for Soch's stores, made with AI.
Soch is an Indian ethnic wear brand for women, with its own stores.
- Brand
- Soch
- Who they are
- An Indian ethnic wear brand for women, with its own stores
- The work
- Store launch videos
The brief.
Soch wanted launch videos for its retail stores: a short film to tell shoppers that a store is open.
What we did
The work.
We helped Soch create launch videos of its retail stores using AI.
How Ateliq does this kind of work.
How the agents work in general, for every brand.
Real material first
Ateliq's Photographer works from real photos, never from a description alone, and the piece itself is never changed.
Clips and a plan
The Photographer drafts images and short clips; the Marketer plans the campaign and the calendar around them.
A person approves each one
Each clip needs its own approval. Approving a draft posts nothing: the brand's team posts it.
What it shows.
Beyond the screens.
The agents that draft shoots and campaigns for the brand's team also make launch content for its stores.
Made with AI, approved by people.
Agents draft the clips. A person at the brand checks and approves each one before it is used.
Ready for the next opening.
Store launches come round again. The same agents can draft the next film when the brand asks.
The agents and the product behind it
Photographer
MarketerSee it on your own catalogue.
Try our demo store today. The software is available now, and the Ateliq Mirror and jewellery Counter are on pre-order.
No payment on the form. We reply within two working days. Or write to pb@ateliq.co.