All agents
Live today // 01

Retail Lead

Head office's first stop for questions about your stores.

  1. Head office

    What did shoppers ask for last week that we don't carry?

  2. Retail Lead

    Three asks came up most at the demo store: linen co-ords with pockets, indigo block-print day dresses, and chikankari for a day wedding. Two of them match trends on this week's approved board.

    Read: last week's store reportRead: asked for, not carriedRead: this week's trend board
  3. Head office

    Can the Designer look at the linen one?

  4. Retail Lead

    I've passed it to the Designer. Any concept comes back to you as a draft, and nothing reaches a shopper until someone approves it.

Illustration: a canned exchange, not live data.

The job // 02

How it works.

What it does

Answers head office's questions about your stores in plain words: what is selling, what shoppers are asking for, how a store did last week, what is on this week's trend boards, which concepts are in the works, which offers are live and how follow-ups are doing. Anything bigger, it passes to the right agent.

What it reads

  • Your stores, their cities and their weeks
  • What shoppers tried on, asked for and bought
  • Trend boards, design concepts and live offers
  • How follow-ups are doing

What it drafts

Nothing. It answers, lists exactly what it read, and hands work to the agent who does it: trends to the Trend Scout, figures to the Retail Analyst, concepts to the Designer, and so on.

When it runs

Whenever someone at head office asks. It powers "Ask your stores".

What a person approves

There is nothing to approve: its answers are for head office only, and it never speaks to shoppers.

Limits // 03

What it never does.

  • Speaks to shoppers
  • Writes boards, reports, concepts, posts or messages itself
  • Guesses a figure it did not read

Every Ateliq agent works at the Assist level on Nagent's platform: it drafts and suggests, and a person decides.

How levels work

Where you see it.

In head office, beside your team's work.

InsightsHead office
Design partners // 05

Put the team to work for your brand.

Try our demo store today, then reserve your first install. Design partners get the first screens and shape what Ateliq does next.

No payment on the form. We reply within two working days. Or write to pb@ateliq.co.